Online careers portal Visual style as distinguishing feature
Volkswagen AG commissioned us to rework the Volkswagen brand's online careers portal from a visual and textual standpoint. The key creative question was "What motifs and stylistic devices can give »careers« a contemporary face?"
The portal's standardised visual makeover describes, in a range of personal stories, the career paths available at Volkswagen using authentic international portraits. Together with insights into the different work environments at Volkswagen these create a lively general impression.