 |
»I repeatedly see my conviction confirmed on just how important staff integration really is in the success of any brand process. It is only employee identification with their own company which makes them proud and persuasive ambassadors of their brand.«Michael Rösch, director |
Michael Rösch, dob 1957, co-founder of wirDesign and member of the board of directors. Taught corporate identity at the University of Applied Sciences in Potsdam from 1996 through 1999. He focuses on providing consulting on corporate design and brands, and has a passion for »emotional branding«.
